Baskin Robbins is one of the top ten ice cream brand of world. Recently they have started to operate in Pakistani market. They have started with different areas of Lahore. Firstly they start in Packages Mall, then near Hussain Chowk Gulberg. Afterwards open an outlet in Emporium Mall.
Now we have a big ice cream brand Baskin Robins in Bahria Town Lahore.
It is opening on February 10, 2020
It’s on A side, main boulevard Sector C commercial zone. Near to Talwar Chowk. It has replaced the location of Cock N Bull (which is closed earlier)
How Will Baskin Robbins Do Business In Bahria Town Lahore?
Bahria Town is a different kind of market. Some brands are doing here very well and opening more than one branch within Bahria Town Lahore. At the other side we have some big names closing, for instance Cock n’ Bull has closed, as Baskin Robbins is coming in that place.
Bahria Town Lahore have a population of around 40,000 people including men, women and kids. Ice cream is target to all of them except infants.
I use to thought that low price brand will work well in Bahria Town Lahore but in case of Cock n’ Bull (which is a low price brand) proved my observation to be wrong.
Prices of Different Ice Cream Brands in Bahria Town Lahore
Baskin Robbins is an expensive ice cream brand. At Baskin Robbins you can have a one scoop at around Rs. 300. On the other side you can have 4 scoops of ice cream of Chaman at Rs. 140. A tasty ice cream cone of Sweet Creme (opened recently) at Rs. 80 and brownie + ice cream at Rs. 180. You can also have a McDonald’s choco cone at Rs. 150. So Baskin Robbins will be the most expensive option in Bahria Town Lahore but this is not the only metrics.
My Personal Favorite
My favorite ice cream among all or any ice cream I’ve eaten whether in Bahria or outside Bahria is Baskin Robbins. I love Baskin Robbins. I’ve eaten that abroad first and I was waiting for that time when they will come to Pakistan. When they open their first outlet in Packages Mall, I use to go their daily from Bahria Town (drive of nearly 50 km two way) to just eat a single scoop of Baskin Robbins ice cream.
Baskin Robbins will Face Loss In Bahria Town Lahore
Baskin Robbins taste is awesome, in my case best, but price still matters for the people of Bahria Town Lahore. I believe, Baskin Robbins will not have a good business in Bahria Town Lahore. I don’t know whether they will close or keep on bearing loss for as long as they will come in profit.
Property Market Have Effect On Businesses In Bahria Town Lahore
In Bahria Town Lahore many businesses are also connected with the property market. Almost 50% people live in Bahria Town Lahore are directly or indirectly connected with the property business. Earlier that number was around 90%. Due to slump in property market, many people left Bahria Town, other started different businesses. If property market grew, people earn money, they’ll spend it and businesses will run.
Best Of Luck
I wish Baskin Robbins best of luck in Bahria Town Lahore. Their waffle is one of the best I’ve experienced in any ice cream parlor. They are famous for their 31 flavors. My favorite flavor is ‘Love Potion# 31’. Experience the ice cream and share your favorite flavor.